I am a commercial photographer working particularly in the  fashion photography industry, for over 8 years. 

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My passion for photography started over 25 years ago and  has become a lifelong affair exploring colour, light, form, and the most fundamental of communication in the visual medium, being expression.  My approach to the medium has been to seek  to create a reaction from the viewer to respond to the image and bring out an emotional response.  Whether the content is product, fashion, portraiture,  a landscape  or  an event, the image should speak to the viewer .  The role of the photographer is to find that voice in the image.